From the category archives:

eCommerce

Amazon Announces $1 Billion In Product Sales From Mobiles

July 30, 2010

 Amazon has just announced its latest sales results for the last quarter showing  sales of $6.57 billion and with that it also provided some figures that revealed in excess of  $1 billion of product sales from mobile devices for the last 12 months. That puts the percentage of sales from mobiles compared to desktops at nearly 5% of [...]

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5 Ways To Humanize and Socialize Your Online Store

June 21, 2010

Your online store can be a bit of an impersonal place and the challenge with an ecommerce store is trying to make the experience online as close to the bricks and mortar in store experience as possible.
There are a few ways to provide a more social and humanized experience online that makes the online store and the brand [...]

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Are You Ready To Take Your Business Online Or Is It A Dinosaur?

May 27, 2010

I was doing some research recently and I came upon a statistic that really jolted me. That information was that nearly half of all businesses (46% to be precise) don’t have a website. Did I hear someone saying.. “you have to be joking!” (I have just checked the calendar and I have verified by the way that it is 2010 [...]

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Who Are The Top 5 Online Retailers That Are Growing At 977 Percent?

May 7, 2010

Online retail is picking up pace in Australia with sales for 2010 predicted to exceed $20 Billion  for the first time this year.
I thought it would be worth having a look at the growth rate of the top online retailers to see what is happening in the market.
In this article we will look at the top 5 and [...]

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E-Commerce Study: One Page Checkout vs Multi-Step Shows An Improvement of 21.8%

January 21, 2010

As E-commerce continues to expand worldwide the online merchant is confronted with many different variables to monitor, measure and consequently improve the online store.
One significant factor that can provide major benefits is  by analyzing and improving the checkout process. A lot of the older eCommerce platforms have multiple page checkout and a recent A/B Test case [...]

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Key Trends In B2B eCommerce

December 14, 2009

Recently we have looked at some of the opportunities and challenges in operating eCommerce websites that deal directly with the consumer (also known as a B2C or Business to Consumer).
Over the last few years there has been substantial growth in B2B eCommerce websites in Australia as we start to catch up to worldwide trends in the eCommerce B2B sector. [...]

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How Online Video Can Increase Your Sales By 30%

December 8, 2009

The use of online video is continuing to grow and develop as higher broadband speeds become more widespread worldwide and the appetite by the younger generation for viewing rather than reading.
The old chestnut phrase , “A picture is worth a thousand words” begs the question, “How many words is a video worth?”
Zappos (an online shoe retailer)  [...]

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Is Online Retail About To Explode In Australia?

December 2, 2009

Online retail in Australia has not kept up with the rest of the world in its implementation and takeup of ecommerce.
In the USA though, online retail is a $130 Billion a year industry and has grown at 21-26% since 2002. Online searches for online specials for the USA shopping days of “Black Friday” searches, [...]

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eCommerce: 3 Ways To Stop Your Shopping Cart Being Abandoned

November 30, 2009

It’s the shopping season as Christmas approaches and fine tuning your eCommerce store to snare those Christmas online shoppers is one good way to optimise your sales.
Online eCommerce can be a challenge to first, get the customer to find you and when you have them there, is to stop them abandoning the shopping cart while in the [...]

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11 Reasons Why Magento Is An eCommerce Platform Worth Considering

October 26, 2009

We have been involved with eCommerce websites for quite a few years now and have installed dozens of online stores and eCommerce sites. The different platforms we have used include “Virtuemart” which is a Joomla ecommerce component as well as “Oscommerce” to name our two most popular open source environments.
We are finding that a lot [...]

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