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10 Reasons Why It is Important To Rank On The First Page Of Google

July 21, 2010

There is a saying in the offline world of real estate that there are three things that are critical when considering buying property and they are position, position, position!!
In the online digital universe there are also three things that are vital to your web presence or online store and that is ranking, ranking, ranking!!
In fact [...]

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5 Ways To Humanize and Socialize Your Online Store

June 21, 2010

Your online store can be a bit of an impersonal place and the challenge with an ecommerce store is trying to make the experience online as close to the bricks and mortar in store experience as possible.
There are a few ways to provide a more social and humanized experience online that makes the online store and the brand [...]

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22 Reasons Why Your Business Needs An iPhone App

June 1, 2010

I have noticed a lot more traffic coming from mobile platforms lately and it seems that the smartphone (or Internet in your hand) is something that can’t be ignored. The growth in the market share of the iPhone as well as the continual replacement of the traditional mobile phones with Internet enabled phones like the Android and [...]

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7 Ways To Grow Your Business With A Dynamic Website

May 31, 2010

 The challenge for each business whether it a start up or an existing enterprise is the challenge of continuing to grow. This ongoing challenge is repeated every day. It doesn’t matter if it is an online store or a bricks and mortar enterprise the principles remain the same.

Here are “Seven Ways To Grow Your Business” and some tips [...]

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How Social Media Can Help Your Company Rank High In Google

April 30, 2010

 I visited one of my clients today and it inspired me to write this post. Why, well since they rebuilt their website for ”Organic SEO”, implemented a blog and engaged with Social Media since January 2009, his Google search page has gone from a “page eight” ranking on search to “page one”, also their enquiries have increased by nearly 300%. What do they [...]

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9 Reasons Why Your Company Should Have A Blog

March 2, 2010

Blogs are becoming an increasingly important feature of a companies digital marketing strategy. In the past they have been popular for people to post information, content, images and videos about their personal interests and hobbies, such as gardening, technology and photography.
At last count there were an estimated 122 milion blogs on the web.
So why is a blog an important pillar in [...]

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Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk?

February 18, 2010

Companies are coming to terms with the growth and use of Social Media within and without their organisations and some of the companies that I deal with are grappling with its implications and how to use it in a positive way.
Currently only 29% of companies have a Social Media Policy, so I thought it would [...]

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Why Would Your eCommerce Website Need 13 Blogs?

February 4, 2010

Zappos is an online shoe retailer that was recently sold to Amazon for $928 million. They are well known for using the latest technology including social media such as Twitter and online video to enhance their marketing and word of mouth. Part of their success comes down to their exceptional customer service. What caught my eye recently is that [...]

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How Much Should A Web Site Cost?

January 12, 2010

The cost to develop a website essentially comes down to the time taken to design, develop and maintain the website. Unless you are purchasing a fixed price solution, prices can vary widely depending on the calibre of designer you have chosen, and the type and size of solution you are after.
A typical small business website [...]

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How To Get People To Come Back To Your Website

December 16, 2009

If you want to be successful it is worth taking a look at what some of the leaders in your industry and market segment are doing, so today I will take a look at a company that maintains thirteen seperate corporate blogs. Now I am not suggesting that your company should have thirteen blogs, [...]

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