Posts tagged as:

Online Video

How To Create And Promote Your YouTube Video In 8 Simple Steps

January 20, 2011

YouTube is serving up more than 200 million videos daily to smartphones and other internet linked mobile devices according to a recent news announcement. Online video is now mainstream and is increasingly being used by smart, savvy and progressive marketers to promote their company online.
YouTube is a great way to introduce your company to your market, entertain and interview [...]

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10 Tips On Marketing In A Digital Age

November 12, 2010

The world in which we live would hardly be recognised by someone who lived and died 40-50 years ago and who may have seen the start of the Television generation. The children born in the late 80’s and 90’s have only known a world where the Internet was a natural part of  their day to [...]

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Win a $65,000 Website and Business Makeover

August 24, 2010

I came across this statistic the other day that I found rather disturbing.
In the small to medium business marketplace over 40% of businesses don’t have a website and of those business owners that don’t have a website 50% of those don’t think a website is important.
What a lot of business owners don’t realise is that over [...]

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5 Ways To Humanize and Socialize Your Online Store

June 21, 2010

Your online store can be a bit of an impersonal place and the challenge with an ecommerce store is trying to make the experience online as close to the bricks and mortar in store experience as possible.
There are a few ways to provide a more social and humanized experience online that makes the online store and the brand [...]

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E-Commerce Study: One Page Checkout vs Multi-Step Shows An Improvement of 21.8%

January 21, 2010

As E-commerce continues to expand worldwide the online merchant is confronted with many different variables to monitor, measure and consequently improve the online store.
One significant factor that can provide major benefits is  by analyzing and improving the checkout process. A lot of the older eCommerce platforms have multiple page checkout and a recent A/B Test case [...]

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10 Ways To Put Your Website Content In Front Of More People and Drive More Traffic

January 6, 2010

Which is more important, driving traffic to your website or encouraging as many people as possible to see your content? Believe it or not, they are not one and the same.
Too often, we as website owners live and die by web analytics applications. We fret about bounce rates, unique visitors and dwell time. However, when [...]

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How To Get People To Come Back To Your Website

December 16, 2009

If you want to be successful it is worth taking a look at what some of the leaders in your industry and market segment are doing, so today I will take a look at a company that maintains thirteen seperate corporate blogs. Now I am not suggesting that your company should have thirteen blogs, [...]

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How Online Video Can Increase Your Sales By 30%

December 8, 2009

The use of online video is continuing to grow and develop as higher broadband speeds become more widespread worldwide and the appetite by the younger generation for viewing rather than reading.
The old chestnut phrase , “A picture is worth a thousand words” begs the question, “How many words is a video worth?”
Zappos (an online shoe retailer)  [...]

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