Posts tagged as:

SEO

Why Search, Social Media and Content are Vital for Your Company’s Success

June 17, 2011

Search engines like Google are like racing car mechanics, constantly under the hood tweaking their complex code engines to maintain their relevancy on a web that has moved from stiff, static and slow to dynamic, social and real time.

It is said that Google makes up to 500 changes every year to its search algorithms to [...]

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Google Launches a Social Button to Compete with Facebook’s ‘Like’

June 6, 2011

Google has been dominated by geeks since its inception and social has never been part of the heritage. The mathematical algorithms that drive Google search have been created by the men in white lab coats with minds as sharp as razors and with more PhD’s than you can jump over.
Google has struggled with social media [...]

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How To Create And Promote Your YouTube Video In 8 Simple Steps

January 20, 2011

YouTube is serving up more than 200 million videos daily to smartphones and other internet linked mobile devices according to a recent news announcement. Online video is now mainstream and is increasingly being used by smart, savvy and progressive marketers to promote their company online.
YouTube is a great way to introduce your company to your market, entertain and interview [...]

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How To Double Your Business While Others Are Losing Their Shirts

January 18, 2011

Marketing your business on the web is essential if you want to stay ahead of your competition and in business in an increasingly digital world.
In this video interview I chat to Charles Liu from Cubic Promote who tells me how he doubled his business last year while some of his competitors either lost lost sales [...]

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10 Tips On Marketing In A Digital Age

November 12, 2010

The world in which we live would hardly be recognised by someone who lived and died 40-50 years ago and who may have seen the start of the Television generation. The children born in the late 80’s and 90’s have only known a world where the Internet was a natural part of  their day to [...]

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Why A Great Web Design Can Be A Waste Of Time And Money

October 13, 2010

We often get approached by potential clients who want a great web design so they can impress their customers and potential clients.
We then go on to ask them if they would also like to invest in the other elements such email subscriber acquisition strategies or optimizing their website for search engines so that when people type [...]

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Social Media Marketing For Business: Presentation

August 19, 2010

Last night I had the pleasure to present to a group of business executives at the Mantra Hotel. What was exciting was to see the level of interest in social media by the business community with over 40 people attending.
The event was designed to reveal to business leaders and marketing managers the potential for companies to [...]

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10 Reasons Why It is Important To Rank On The First Page Of Google

July 21, 2010

There is a saying in the offline world of real estate that there are three things that are critical when considering buying property and they are position, position, position!!
In the online digital universe there are also three things that are vital to your web presence or online store and that is ranking, ranking, ranking!!
In fact [...]

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5 Ways To Humanize and Socialize Your Online Store

June 21, 2010

Your online store can be a bit of an impersonal place and the challenge with an ecommerce store is trying to make the experience online as close to the bricks and mortar in store experience as possible.
There are a few ways to provide a more social and humanized experience online that makes the online store and the brand [...]

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Google Caffeine: What Is It?

June 11, 2010

On the 8th of June 2010 Google announced the completion of a new web indexing system called Caffeine.
What Is Caffeine?
Caffeine is a new web indexing system that provides 50 percent fresher results for web searches compared to Google’s previous index and it’s the largest collection of web content they’ve offered.  Caffeine was built with the [...]

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