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Twitter

20 Social Media Statistics [INFOGRAPHIC]

September 13, 2011

Do you wonder why your productivity has dropped over the past 2 - 3 years?
There is a time sink and it’s not television!
Those of us who are connected to the internet and that is 2 billion of us, have been distracted by social multi-media publishing machines that are pumping out staggering amounts of content with [...]

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How To Promote Your Brand To The Largest Markets In The World

September 8, 2010

As individuals we sometimes assume that everyone does similiar things to us and we often forget that different cultures act and do things differently. This also applies to how we interact online and the choice and use of search engines and social media channels that are becoming part of our every day lives.
These channels are increasingly being [...]

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Win a $65,000 Website and Business Makeover

August 24, 2010

I came across this statistic the other day that I found rather disturbing.
In the small to medium business marketplace over 40% of businesses don’t have a website and of those business owners that don’t have a website 50% of those don’t think a website is important.
What a lot of business owners don’t realise is that over [...]

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Social Media Marketing For Business: Presentation

August 19, 2010

Last night I had the pleasure to present to a group of business executives at the Mantra Hotel. What was exciting was to see the level of interest in social media by the business community with over 40 people attending.
The event was designed to reveal to business leaders and marketing managers the potential for companies to [...]

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5 Ways To Humanize and Socialize Your Online Store

June 21, 2010

Your online store can be a bit of an impersonal place and the challenge with an ecommerce store is trying to make the experience online as close to the bricks and mortar in store experience as possible.
There are a few ways to provide a more social and humanized experience online that makes the online store and the brand [...]

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Google Caffeine: What Is It?

June 11, 2010

On the 8th of June 2010 Google announced the completion of a new web indexing system called Caffeine.
What Is Caffeine?
Caffeine is a new web indexing system that provides 50 percent fresher results for web searches compared to Google’s previous index and it’s the largest collection of web content they’ve offered.  Caffeine was built with the [...]

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How Social Media Can Help Your Company Rank High In Google

April 30, 2010

 I visited one of my clients today and it inspired me to write this post. Why, well since they rebuilt their website for ”Organic SEO”, implemented a blog and engaged with Social Media since January 2009, his Google search page has gone from a “page eight” ranking on search to “page one”, also their enquiries have increased by nearly 300%. What do they [...]

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9 Reasons Why Your Company Should Have A Blog

March 2, 2010

Blogs are becoming an increasingly important feature of a companies digital marketing strategy. In the past they have been popular for people to post information, content, images and videos about their personal interests and hobbies, such as gardening, technology and photography.
At last count there were an estimated 122 milion blogs on the web.
So why is a blog an important pillar in [...]

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Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk?

February 18, 2010

Companies are coming to terms with the growth and use of Social Media within and without their organisations and some of the companies that I deal with are grappling with its implications and how to use it in a positive way.
Currently only 29% of companies have a Social Media Policy, so I thought it would [...]

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How To Manage, Measure And Monitor Twitter

February 12, 2010

Twitter is one of the “new media channels” that is challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people.
The torrent of data that Twitter produces, especially as your Twitter follower count grows, challenges your ability to manage the noise.
So managing and monitoring that stream becomes a real [...]

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